diff --git a/backend/api/src/update-connection-interests.ts b/backend/api/src/update-connection-interests.ts
index 4986aaee..de4dbf68 100644
--- a/backend/api/src/update-connection-interests.ts
+++ b/backend/api/src/update-connection-interests.ts
@@ -1,5 +1,10 @@
 import {APIHandler} from 'api/helpers/endpoint'
+import {Notification} from 'common/notifications'
+import {getNotificationDestinationsForUser} from 'common/user-notification-preferences'
+import {getProfile} from 'shared/profiles/supabase'
 import {createSupabaseDirectClient} from 'shared/supabase/init'
+import {insertNotificationToSupabase} from 'shared/supabase/notifications'
+import {getPrivateUser, getUser} from 'shared/utils'
 
 export const updateConnectionInterests: APIHandler<'update-connection-interest'> = async (
   props,
@@ -13,15 +18,54 @@ export const updateConnectionInterests: APIHandler<'update-connection-interest'>
   }
 
   if (seeking) {
-    // Insert or update the interest
     await pg.query(
       `INSERT INTO connection_interests (user_id, target_user_id, connection_type)
        VALUES ($1, $2, $3)
        ON CONFLICT (user_id, target_user_id, connection_type) DO NOTHING`,
       [auth.uid, targetUserId, connectionType],
     )
+
+    const matchingInterest = await pg.oneOrNone(
+      `SELECT 1 FROM connection_interests 
+       WHERE user_id = $1 AND target_user_id = $2 AND connection_type = $3`,
+      [targetUserId, auth.uid, connectionType],
+    )
+
+    if (matchingInterest) {
+      const targetPrivateUser = await getPrivateUser(targetUserId)
+      const currentUser = await getUser(auth.uid)
+      const currentUserProfile = await getProfile(auth.uid)
+
+      if (targetPrivateUser && currentUser && currentUserProfile) {
+        const {sendToBrowser} = getNotificationDestinationsForUser(
+          targetPrivateUser,
+          'connection_interest_match',
+        )
+
+        if (sendToBrowser) {
+          const notification: Notification = {
+            id: `${auth.uid}-${targetUserId}-${connectionType}-${Date.now()}`,
+            userId: targetUserId,
+            reason: 'connection_interest_match',
+            createdTime: Date.now(),
+            isSeen: false,
+            sourceType: 'connection_interest_match',
+            sourceUpdateType: 'created',
+            sourceUserName: currentUser.name,
+            sourceUserUsername: currentUser.username,
+            sourceUserAvatarUrl: currentUserProfile.pinned_url ?? currentUser.avatarUrl,
+            sourceText: connectionType,
+            data: {
+              connectionType,
+            },
+          }
+          await insertNotificationToSupabase(notification, pg)
+
+          //   Send it to mobile as well
+        }
+      }
+    }
   } else {
-    // Remove the interest
     await pg.query(
       'DELETE FROM connection_interests WHERE user_id = $1 AND target_user_id = $2 AND connection_type = $3',
       [auth.uid, targetUserId, connectionType],
diff --git a/common/messages/de.json b/common/messages/de.json
index cab0dc13..cf41e573 100644
--- a/common/messages/de.json
+++ b/common/messages/de.json
@@ -478,6 +478,7 @@
   "notifications.comment.on_your_profile": "auf Ihrem Profil",
   "notifications.match.proposed_new_match": "schlug einen neuen Match vor:",
   "notifications.profile.liked_you": "mag dich gerne!",
+  "notifications.connection.interested_in_you": "ist an dir interessiert für {type}",
   "notifications.who_liked_it": "Wer hat es gern?",
   "notifications.profile.are_being_shipped_by": "werden versandt von",
   "time.units.y": "y",
diff --git a/common/messages/fr.json b/common/messages/fr.json
index e20bf143..f509e07b 100644
--- a/common/messages/fr.json
+++ b/common/messages/fr.json
@@ -478,6 +478,7 @@
   "notifications.comment.on_your_profile": "votre profil",
   "notifications.match.proposed_new_match": "proposé un nouveau match :",
   "notifications.profile.liked_you": "vous a plu !",
+  "notifications.connection.interested_in_you": "est intéressé·e par un(e) {type} avec vous",
   "notifications.who_liked_it": "Qui l'a aimé ?",
   "time.units.y": "ans",
   "time.units.mo": "mo",
diff --git a/common/src/user-notification-preferences.ts b/common/src/user-notification-preferences.ts
index 7701d1dc..24fad52c 100644
--- a/common/src/user-notification-preferences.ts
+++ b/common/src/user-notification-preferences.ts
@@ -11,6 +11,7 @@ export type notification_preferences = {
   new_profile_like: notification_destination_types[]
   new_profile_ship: notification_destination_types[]
   new_search_alerts: notification_destination_types[]
+  connection_interest_match: notification_destination_types[]
 
   // User-related
   new_message: notification_destination_types[]
@@ -36,6 +37,7 @@ export const getDefaultNotificationPreferences = (isDev?: boolean) => {
     new_endorsement: constructPref(true, true, true),
     new_profile_like: constructPref(true, false, false),
     new_profile_ship: constructPref(true, false, false),
+    connection_interest_match: constructPref(true, false, true),
 
     // User-related
     new_message: constructPref(true, true, true),
diff --git a/web/components/notification-items.tsx b/web/components/notification-items.tsx
index f7826edf..22bb634a 100644
--- a/web/components/notification-items.tsx
+++ b/web/components/notification-items.tsx
@@ -36,6 +36,8 @@ export function NotificationItem(props: {notification: Notification}) {
     return <ProfileLikeNotification {...params} />
   } else if (reason === 'new_profile_ship') {
     return <ProfileShipNotification {...params} />
+  } else if (reason === 'connection_interest_match') {
+    return <ConnectionInterestMatchNotification {...params} />
   } else {
     return <BaseNotification {...params} />
   }
@@ -226,6 +228,37 @@ function ProfileShipNotification(props: {
   )
 }
 
+export function ConnectionInterestMatchNotification(props: {
+  notification: Notification
+  highlighted: boolean
+  setHighlighted: (highlighted: boolean) => void
+  isChildOfGroup?: boolean
+}) {
+  const {notification, highlighted, setHighlighted, isChildOfGroup} = props
+  const {sourceUserName, sourceUserUsername, sourceText} = notification
+  const t = useT()
+  const connectionType = notification.data?.connectionType || sourceText
+  const type = t(`profile.relationship.${connectionType}`, connectionType)
+
+  return (
+    <NotificationFrame
+      notification={notification}
+      isChildOfGroup={isChildOfGroup}
+      highlighted={highlighted}
+      setHighlighted={setHighlighted}
+      icon={<AvatarNotificationIcon notification={notification} symbol={'💕'} />}
+      link={`/${sourceUserUsername}`}
+      subtitle={<></>}
+    >
+      <NotificationUserLink name={sourceUserName} username={sourceUserUsername} />{' '}
+      {t('notifications.connection.interested_in_you', 'is interested in a {type} with you', {
+        type,
+      })}
+      !
+    </NotificationFrame>
+  )
+}
+
 const getSourceUrl = (notification: Notification) => {
   const {sourceSlug, sourceId} = notification
   if (sourceSlug) {
diff --git a/web/components/profile/profile-info.tsx b/web/components/profile/profile-info.tsx
index 7f272810..d01b8fef 100644
--- a/web/components/profile/profile-info.tsx
+++ b/web/components/profile/profile-info.tsx
@@ -6,11 +6,11 @@ import {ProfileBio} from 'web/components/bio/profile-bio'
 import {Col} from 'web/components/layout/col'
 import {Row} from 'web/components/layout/row'
 import {SignUpButton} from 'web/components/nav/sidebar'
+import {ConnectActions} from 'web/components/profile/connect-actions'
 import ProfileHeader from 'web/components/profile/profile-header'
 import ProfileAbout from 'web/components/profile-about'
 import ProfileCarousel from 'web/components/profile-carousel'
 import {ProfileCommentSection} from 'web/components/profile-comment-section'
-import {ConnectActions} from 'web/components/profile/connect-actions'
 import {Content} from 'web/components/widgets/editor'
 import {useGetter} from 'web/hooks/use-getter'
 import {useHiddenProfiles} from 'web/hooks/use-hidden-profiles'